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Gozoop: A Digital Services and Products Provider that has Created a Niche for Itself in the E-Commerce Space

http://www.gozoop.com

Gozoop, a young and entrepreneurial digital services and products provider with presence in India and UAE has created a niche for itself in the ecommerce space

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We had a quick chit chat with Mr. ‘Iyer Premkumar‘; Head of Online Marketing at the India / UAE – based start-up “Gozoop”.

According to Mr. ‘Premkumar'; Gozoop, a young and entrepreneurial digital services and products provider with presence in India and UAE has created a niche for itself in the ecommerce space. Best known for its unique work culture, Gozoop is a team of 46 digital enthusiasts with an average age of 22.

Gozoop’s business currently consists of 3 verticals – service, products and web properties.

On the services fronts it helps brands and personalities with their online presence.

Services include Social Media Marketing, Online PR, Search Engine Marketing & Optimization, Media Buying, Web Design & Development and Mobile Applications.

Gozoop’s clients include Commercial Bank of Dubai, Carrefour, Mad Over Donuts, Rocket Internet, Snapdeal, FashionandYou.com, etc.

Gozoop launched it’s flagship Facebook Commerce product under the brand Zozolo.

The product featured in Mashable’s Fast Pitch 2010 and was the only entrant from Asia.

Subsequently Gozoop launched a Social Loyalty product that is currently being used by a number of brands to monitor their social media engagements. [Read more…]

PreApps.com: The Exclusive Place to Preview, Rate, and Share Mobile Apps Coming Soon

http://www.preapps.com

PreApps is the exclusive place to preview new and exciting apps coming soon.

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Start-Ups.Co had a very interesting and insightful interview with Mr. ‘Sean Casto'; CEO of the US (Boston)-based start-up “PreApps”.

PreApps” is an authority website that previews new and exciting mobile apps coming soon.

Below is the full interview that we have conducted with Mr. ‘Casto’ regarding his internet start-up company;

1. What is it exactly that you do and what “PreApps” is all about?

Our vision for PreApps is to forever enhance the relationship between mobile app developers and mobile app users, which will in turn create better apps. By implementing user feedback in the development process, apps have a greater chance of success, and for users a more enjoyable experience. Our collaborative process results in promoting pre-release buzz, pre-opted in user downloads, and critical developing user feedback.

For developers, they can load their app profile onto our platform for FREE and start to build up a following online. We also offer premium analytics and marketing services, for apps that want additional expsosure and insight into their customers. Developers also have the ability to recruit Beta testers for their apps. Developers get to keep the data of all of the end users that want to Beta test the app and wish to download it upon release.

For end users, you can view screenshots and descriptions of new apps as you would in the app store, but with a few more features. On PreApps, you can watch a video trailer about the app, much like you would a movie trailer. You can also rate the app, share it with your friends, and sign up to be a Beta tester (at the discretion of the developer). When your favorite apps go live on the App Store, you can even have a push message sent to your phone to remind you that the app has gone live.

Building prerelease buzz is effective and increasingly essential for success. With the help of PreApps.com, developers can take the confusion out of the process and enjoy significant benefits, as well as ensure that their app meets with the utmost in popularity and accessibility.

2. When has “PreApps” been founded? And what stage is “PreApps” currently at?

Our startup was founded in January of 2012 in Boston, Massachusetts. We have since secured Angel financing and have become fully operational. PreApps.com is live and has the ability for developers to upload their apps and for users to preview new apps coming soon. Our official launch is January 24, 2013.

3. What is “PreApps”‘s business model and how does it work?

Our business model is to acquire as many app users and developers to our platform. Our platform is free for users. For developers our platform is free, but we offer premium services such as advanced analytics, featured marketing, and value added services such as video production, press release creation, and app logo creation.

4. How did your team meet? And who in your team does what?

I used a variety of different sources to meet people. Initially, I knew some people through Northeastern. Through friends, family, and university contacts, I was able to meet some strategic business partners and advisors. Through the internet, I ended up meeting programmers throughout the world. The rest of our team I either met locally in Boston or through job postings online.

5. What, exactly, makes you different from existing options, what will make your product and/or service stand out in the marketplace? In other words what’s unique about you and what’s new about what you make?

If you want to know what movies or music albums are coming out soon, get descriptions, and watch trailers, there are plenty of sites for those, but what about apps? There really isn’t a central marketplace to preview apps that are coming soon. PreApps is the exclusive place to preview new and exciting apps coming soon for iOS (iPhone, iPad, iPod Touch), Android, and Windows 8 & Mobile.

6. What is your growth like? And what milestones has “PreApps” achieved so far?

Our growth has been significant. We litterally had to start at zero. Since our inception, we’ve secured Angel funding, and will officially launch January 24. Recently, we have added Windows 8 and Mobile to our platform, which only featured iOS, Mac, and Android apps. We have also secured an entire community of app developers and users to sign up for our platform.

[Read more…]

SpyderMate: A Suite of Five Unique and Powerful SEO Analysis Tools that Allows you to Manage any Number of Internet Marketing Campaigns Easy

http://www.spydermate.com

SpyderMate is a suite of unique and powerful internet marketing tools structured to make managing any number of internet marketing campaigns easy.

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We had an in-depth interview with Mr. ‘Andy Forsberg‘; Founder of the US (Minneapolis, MN) start-up “SpyderMate”.

SpyderMate” is a suite of five powerful SEO analysis tools.

Below is the full interview that we have conducted with Mr. ‘Forsberg’ regarding his flagship product “SpyderMate”;

1. What is it exactly that you do and what “SpyderMate” is all about?

I am involved in the managing and guiding of all aspects of the software including budgeting, planning, designing, developing, marketing, and supporting.

SpyderMate is a suite of unique and powerful internet marketing tools structured to make managing any number of internet marketing campaigns easy.

2. When has “SpyderMate” been founded? And what stage is “SpyderMate” currently at?

Well, it officially launched in 2008 and has been moving forward ever since. We realized the growth potential it had and moved it from a free service to a paid product. If we had known it was to be a paid product, we would have had a completely different approach from the start, so we’ve been somewhat slow movers as a result of internal adjustments. In reality, I would say SpyderMate is just beyond its infancy and into its toddler years – the first steps have been taken and now it’s time to learn to run!

3. What is “SpyderMate”‘s business model and how does it work?

Its a SaaS product offering three subscription levels: basic, pro & agency. Basic is for small business, pro is for in-house SEOs and agency is for internet marketing & web development agencies or those with more demanding usage needs. We offer custom packages for those with particularly high usage needs as well.

4. How did your team meet? And who in your team does what?

SpyderMate itself is owned and operated by MentorMate, LLC, a successful Minneapolis based software development company. We have the advantage of being able to pull in relevant skilled team members when appropriate, but not requiring full-time staff members to supplement our team. Our development team is based in Sofia, Bulgaria and the rest of the team works out of our headquarters in Minneapolis, MN.

5. What, exactly, makes you different from existing options, what will make your product and/or service stand out in the marketplace? In other words what’s unique about you and what’s new about what you make?

On the surface, we offer a significantly lower monthly rate than any of our competitors and that has been a strong pull for a lot of our current users. Our SERP Tracker is easily one of the best available on the web today and we are constantly working to make it even more sophisticated. Additionally, we just released a giant update to our software a few days ago that will really help boost our tools, features, and user interface. It is important to us to have software designed with the user in mind. Our parent company’s motto is “business needs first, from the user perspective” and that truly drives our focus. We get a lot of users telling us that our interface is one of the best in the industry and we are very proud of it.

[Read more…]