We had a very insightful and interesting interview with Mr. ‘Payman Taei‘; Founder and President of the US (Frederick)-based start-up “EWC Presenter”.
“EWC Presenter” is a web based platform to create, edit and enhance thousands of users web presence.
Below is the full interview that we have conducted with Mr. ‘Taei’ regarding his internet start-up company “EWC Presenter”;
1. What is it exactly that you do and what “EWC Presenter” is all about?
I am the Founder and President of EWC Presenter (www.ewcPresenter.com), a web content creation and management platform that simplifies the way users develop and maintain content for web and mobile. We’re all about creating efficiency and simplifying the way users interact and manage their web presence. Our service is geared towards anyone with little to no technical knowledge who wants to take charge of their website be it creating, editing or adding engaging features to their websites.
2. When has “EWC Presenter” been founded? And what stage is “EWC Presenter” currently at?
EWC Presenter is an extension of Easy WebContent which was founded in late 2008 as a simple website editor geared towards anyone who wanted to easily manage the content of their websites without coding knowledge or changes to their existing website. In 2010 we extended our system to allow site owners to add various interactive features to their site and today we have leaped into creating an easy to use yet powerful site builder that gives non technical users the ability to develop and maintain their web presence.
And today with EWC Presenter we are changing the way engaging content is created.
3. What is “EWC Presenter”‘s business model and how does it work?
EWC Presenter is currently free to everyone; We aim to continue supporting our freemium model long-term and offer an extended version of the service under a premium subscription plan as we have already done for our HTML Editor and Site Builder.
EWC Presenter is a cloud based system; giving us the ability to scale and serve our users growing needs deploying regular upgrades and features to users without the need to manually update or pay upgrade fees for new version releases.
4. How did your team meet? And who in your team does what?
Our team comes from different walks of life. I would say that we are extremely diverse both in culture and skill. It’s a great cohesion with each member and whenever we conduct meetings it’s always a creative mission. Our team met at our Web Development company HindSite Interactive, an award winning web consulting company which incubated and supported Easy WebContent from the start. Without HindSite Interactive we likely wouldn’t be here today.
We have members that work in the Easy WebContent office and some that work from the comforts of their home, so communication is key to our functionality and success.
We use a few different modes of communication depending on the task at hand. Design oriented tasks are often done in person between our design team; while development oriented tasks are handled through our CRM system, email and sometimes skype or chat. We’re quite open and flexible and open to all communication means; whichever best serves the purpose.
5. What, exactly, makes you different from existing options, what will make your product and/or service stand out in the marketplace? In other words what’s unique about you and what’s new about what you make?
Our goal is not to give users every possible feature you can imagine. It’s about giving them features and capabilities that most users need in a easy to use and user friendly manner.
Additionally although some users want out of the box solutions, we find that many also want to have a certain level of control and flexibility. For example you may like a certain theme we offer but you want to make it your own by changing colors, graphics and even minute adjustment such as border, spacing and margins.
Our offering give you these abilities while eliminating the headache of any coding and design experience.